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University of Missouri

Take a Ride on the Tiger Trolley

Cindy Mustard uses her Mizzou childhood roots to share the history of CoMo and MU.

Cindy Mustard

Cindy Mustard leads a tour of new Mizzou students and their parents on the Tiger Trolley. Photo by Rob Hill.

Touring Columbia with Cindy Mustard is like flipping through her family scrapbook. First you see the historic Conley House near Jesse Hall that Mustard’s great-grandfather built in 1868. A little later you see the Miller building — one of more than 50 downtown structures that are more than a century old — that her grandfather C.B. Miller built in 1910 on the corner of Broadway and Eighth Street; it now houses Sycamore restaurant. And if you’re lucky, you can peek inside the majestic Missouri Theatre, whose $10 million renovation in 2008 Mustard helped steward as a longtime board member of the Missouri Symphony Society.

Mustard, BA ’65, has given dozens of these tours since she opened Tiger Trolley Tours with Jolene Schulz, BS Ed ’63, M Ed ’73, in 2012. The Columbians take groups of alumni, parents and visitors around campus or Columbia on tours tailored to their interests.

The idea for the business came when Schulz, who worked at a local bank, was asked to give a city tour to visiting banking bigwigs. During her research she asked Mustard for help, remembering the wall of local history books she kept in her house. The two, who have lived a combined 120 years in Columbia, decided to make a business out of it in 2012 after both retired.

In September 2013, Mustard and Schulz gave a downtown tour to the College of Education’s new alumni advisory board, making stops to explore The Candy Factory, the Missouri Theatre and Artlandish Gallery in the North Village Arts District.

Mustard flavored the tour with personal asides — pointing out where she grew up (now a parking lot) and where everyone used to go after football games. When a tourist asked about the long-defunct Model Bakery at 21 N. Ninth St., which closed in the 1950s, Mustard exclaimed, as if she could still taste them, “They used to have the best donuts!”

Read more about the role Cindy Mustard’s family played in the founding of the University.