Hoosier Favorite Professor
J‐School professor and Indiana alumna Marty Steffens is a true Tiger.
Marty Steffens understands the value of the Missouri Method, and not just because she is a professor at the world’s first journalism school.
As a 1970s undergraduate at Indiana University, Mizzou’s football guest 3 p.m. Saturday, Sept. 20, 2014, she learned the trade by covering historic events for the Indiana Daily Student and the Bloomington Herald‐Telephone. She filed from Washington, D.C., during landmark abortion protests; sold freelance stories to Chicago newspapers during the Patty Hearst kidnapping; and even reported for WIUS, the campus radio station, during the 1972 elections.
“It was an interesting political time because there was some spillover from the Vietnam War,” says Steffens, who also attended a handful of obligatory Hoosier basketball games. “I was there during the Bobby Knight years. Assembly Hall, even for students, is kind of hard to get into.”
Steffens was born in Evansville, Indiana — a midsize town, as fellow Indiana native John Mellencamp might observe. After graduating from IU in 1978, she spent 30 years in the news industry before coming to Mizzou in 2002. Now Steffens is the Society of American Business Editors and Writers endowed chair, and she teaches business and financial journalism, economics for journalists, and entrepreneurial journalism.
Her 12 years in the Show‐Me State, as well as having a daughter enrolled at MU and a Tiger alumnus son, were enough to influence her attire during Mizzou’s 45–28 victory Sept. 21, 2013, in Bloomington, Indiana.
“There was quite a bit of discussion in my family about whether I would wear black and gold or red,” says Steffens, who was wearing Mizzou colors at the game with husband Brian when the kids spotted them on TV.
Lest Hoosier fans feel slighted, Steffens serves on the alumni board for the Indiana University Media School. She also received the Ernie Pyle Indiana University School of Journalism Distinguished Alumni Award Sept. 13, 2014, in Bloomington.
“Indiana has an absolutely gorgeous campus,” Steffens says. “There’s a lot of kinship between Columbia and Bloomington.”